A recent Fast Company article on Disney presents a fascinating example of how a dedicated team can foster dramatic change – in this case transforming a tired, tradition-bound company into a leader in the area of digital content and delivery. Mickey is now way ahead of the curve – even partnering with uber-cool Apple – and has regained a good deal of its mojo of past glory years. Not by coincidence, the change is being driven by renegades working on the global digital media team – who collaborate through a rogue wiki. Two key take-aways: stick to your core strategy (and if you don’t have one develop one in a hurry) and don’t be afraid to take chances. The Disney team’s mantra of looking for “what’s next” is a laudable goal for any company.

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